February 2002

We Win. Now What? Ruminations on the Future of Skateboarding

Industry Evolution, Skateboarding

The “AHAA!” moment at the ASR show came early for me. I’d just flown in from the SIA winter sports show in Vegas and literally walked in the door at ASR when I heard that the ubiquitous ASR Board Trac seminar had already started. I was fifteen minutes late. When I walked in, they were questioning ten “typical” […]

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Well, At Least It Can’t Be Any Worse Next Year; The Trade Show Schedule

Billabong, Trade Shows

The box on this page contains, as most of you are no doubt painfully aware, this year’s trade show schedule. Pretty intimidating. But of course it doesn’t include any key account presentations suppliers might have to make. Or regional shows. Or shoe shows, or bike shows, or toy shows or whatever other shows some suppliers and retailers might need

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