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Damn- Turns Out the Customer Is Always Right- More Than Ever Before

Running an active outdoor business right now feels like a game of Whack-a-Mole. There’s too much retail- right size yours. Whack! Create product that can be meaningfully differentiated from competitors. Whack! Careful on that distribution. Whack! Manage your inventory and expenses cautiously. Whack! Figure out e-commerce without cannibalizing brick and mortar. Whack! Lower growth economy.

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Retailers and Landlords. Can’t Live With Each Other, Can’t Live Without

At this point, it’s common knowledge that diminishing mall traffic is leading retailers to close stores and/or renegotiate leases with landlords.  There are also some store openings going on as retailers, hopefully, find locations and configurations better suited to the fast changing brick and mortar and e-commerce world. But relationships between retailers and landlords are

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More of the Same: Tilly’s April 29th Quarter

These quarterly reports from retailers are getting kind of repetitive.  It’s not just Tilly’s; they are all controlling inventory, slowing store openings (or closing stores), negotiating with landlords, trying to reduce operating expenses, doing omnichannel things and being generally grateful for anything that improves traffic and generates some incremental sales. Tilly’s conference call printed out

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