It’s old news, of course, that we’ve gotten to the point in this industry where probably north of eighty-five percent of the snowboards sold come from a handful of brands, mostly made by ski companies with the usual exception. And if that concentration is not how we’d like it to be, it’s how it almost always […]
“Hey! How Come You’re Still Around?” Conversations With Survivors Read More »
Lousy time for a deadline. What am I going to say about ASR that seems relevant when what’s left of the World Trade Center towers is still burning? The most talked about issue at ASR seemed to be conjecture about what was holding up the girls’ low riser pants, and it suddenly doesn’t seem so compelling.
Another ASR. Anything to Learn Read More »
I know it’s because of crossover, and the mainstreaming of action sports, and because we’re selling to parents as much as to kids. I know all that. Largely, I believe it. I just did my occasional and not nearly frequent enough sojourn into a bunch of local snowboard retail stores, big and small, and looked at what they’re
Cash Flow Revisited; Why Hardly Any Successful Business is Just Snowboarding Anymore Read More »
I guess this is a little incestuous, but the idea for this column came from reading Sharon Harrison’s “Ten Shops, One Question” in the June issue of this prestigious rag. The question was “What type of bearings are skaters in your shop buying?” What struck me was how each retailer had similar, but different answers. It
Product Selection and Merchandising: The Blackjack Analogy Read More »
1980- Michael Porter, the Harvard strategy Guru published Competitive Strategy. In it, he discusses how industries change, and how companies have to change, as they transition from growth to maturity. I want to look briefly at what Porter says stereotypically happens during this transition and see how it applies to the winter resort business. Like all
A Good Snow Year Does Not Make Us Heroes of Management; A Minor Reality Check Read More »
When I start writing these articles, I always have to remind myself who the audience is. The Skateboard Industry, of course and, based on the circulation of Skate Biz, skateboard retailers especially. That’s where things get a little tougher, because what I know is that skateboard retailers don’t just sell skateboards and they don’t just
Questions That Retailers Should Always Have Answers To Read More »
It feels to me like more trade shows are being better produced at exactly the time when we don’t need them in quite the same way we use to. Or maybe there’s the same number of trade shows, but we don’t feel the need to go to as many. Or maybe retailers, who don’t make their living
Can’t Live With Them, Can’t Live Without Them; Trade Shows, That Is Read More »
Almost as soon as my article on surf industry internet models was finished, Swell shut down its Crossrocket site and then, on May 3rd, announced it had raised $2 million in bridge financing. I hate it when that happens. Rather than just throw up a press release that created more questions than it answered (see it
Swell Raises $2 Million Read More »
The NASDAQ stock market rocketed towards heaven for several years. Its decline has been equally spectacular. Four trillion dollars of value have been wiped out in a year. It’s matched its worst fall ever in percentage terms, but it’s done it in half the time. Should we be surprised? No. The statistical concept of “regression to the mean” is working like
Recession? You’re Kidding- Right? Please? Read More »
Just about a year ago, I asked here in Surf Biz what it took to make money on the internet in the surf business. I said that if you were exclusively an etailer, and had to be both a merchant and journalist, it cost a lot of money just to operate, and you had the added
After the Gold Rush; The Internet’s Role in the Surf Industry, One Year Later Read More »