jeff

What Caused Shopko to File for Bankruptcy? Two Parts to the Puzzle.

Last Wednesday Shopko, a general merchandise retailer with 333 stores, filed for chapter 11 bankruptcy.  On January 17th, SGB Media published an article on Shopko and the filing by Thomas J. Ryan with the title, “Shopko Becomes Latest Casualty Of Online Disruption.” I took umbrage at the suggestion that online disruption was the primary cause […]

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What Happens When the Apparel You Buy Fits Perfectly Every Time?

Technology that has value tends to get better and cheaper.  I can’t think of a reason that won’t be true for the Zozosuit. “Japanese retailer Zozo, which operates Zozotown, the country’s largest online fashion marketplace, has developed a figure-hugging bodysuit featuring lots of uniquely patterned dots.” “As you turn slowly round, your smartphone takes photos,

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It Probably Wasn’t the Plan; Abercrombie & Fitch’s November 3rd Quarter.

Back in 2012 A&F had 946 U.S. stores.  They ended the most recent quarter with 684 (plus 195 international stores).  In the immortal words of Gary Schoenfeld in his first earnings conference call as CEO of Pac Sun however many years ago it was, “Nobody needs 900 Pac Sun stores.” Nobody needed 946 A&F stores

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The New Company You Are Building as the Competitive Environment Changes (and Changes, and Changes)

Over years, I’ve written various articles about the evolution of our market and how we need to change to address it.  I’d decided it was time to pull all those ideas together in one, hopefully, thought provoking, insightful, action motivating piece. Then a friend sent me Robin Lewis’s outstanding article on just this issue and

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What’s Jeff Reading? Buying by Algorithm and Spoofing the Customer as a Marketing Tool

Back in July, I read an article called, “High-skilled white-collar work? Machines can do that, too.”  It talked about companies (Stitch Fix among them) using algorithms to design product and decide what and how much to buy when.  Here’s the link. Two days ago my research department (whom I always hear from if I don’t

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